Delivered ROI of 308% for a client brand partner in Singapore medtech healthcare through digital strategy consulting

The client brand partner, had shared their core three KPI’s (digital marketing social media ROI goals) with us and during a span of eight months, we strategised, followed up through the team’s efforts in implementing and monitoring the metrics for results

– Social media brand mentions positively shot up by 672%
– New leads increased by 21% compared to the previous three quarters
– Cost per customer acquisition reduced by 31%
– Overall ad spends reduced by 33% and organic leads/sales and social media interactions increased at an average of 68%
– Video views increased by 728%

Core digital strategy consulting was focused on:

– Custom designed Buyer Personas focused on a specific cohort across a targeted product market
– Tracking core user behaviour metrics across Acquisition, actions, retention, referrals and leads/revenue
– Focusing on creating a strategy that empowers User Generated Content (UGC)

A very special thanks to the CHRO, Director Marketing, CFO, Finance Director, Learning and Development Team and their entire digital team for being so co-operative, engaged and focused throughout my digital strategy consulting during different time zones across countries for their various divisions and most importantly, for sharing the final results with us after tracking them for six months

(Images used for representation purposes only)

Let’s connect on:  Social Media Book– Corporate Training Digital Marketing Social media ROI strategy – Website

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Published by Ananth

4 time CMO Asia Winner: Global Award Winning Digital Marketing Social Media Professional and Digital Agency Techdivine’s Founder & CEO. Awarded: 1) Most Influential Digital Marketing Leaders 2016 by CMO Asia and World Marketing Congress at Taj Lands End, Mumbai in 2016. 2) First place Winner of Global Peter Drucker Challenge in Entrepreneur’s category among 35 countries. 3) Interviewed by BBC Business – Money and Finance at GPDF14 in Vienna, Austria about my Digital agency’s innovative marketing technology integrated solutions for corporate brands. 4) Awarded Best Digital Marketing Professional in India by CMO Council and World Marketing Congress at Taj Lands End, Mumbai in 2014. 5)Published three books, one of which was covered by the Times of India team in Mumbai. International Speaker, Author, Corporate Trainer who loves to travel, sketch, blog and go on long runs. Conducted corporate training on digital marketing, social media ROI, management, retail and lifestyle management, entrepreneurship for 15,000+ participants across some of the top corporate and elite academic institutions. Globally renowned Executive coach, speaker, corporate trainer View all posts by Ananth


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